Table of Contents

• 1. Introduction to Social Media
  • 1.1 What is Social Media?
  • 1.2 History and Evolution
• 2. Key Social Media Platforms
  • 2.1 Facebook & Instagram
  • 2.2 Twitter & LinkedIn
  • 2.3 TikTok & Snapchat
• 3. Social Media Strategy
  • 3.1 Content Creation
  • 3.2 Audience Engagement
  • 3.3 Analytics & KPIs
• 4. Future of Social Media
  • 4.1 Emerging Trends
  • 4.2 Metaverse & Web3